| In marketing music, software, games, or distribution promotional information to potential clients using discs (CDs or DVDs), you need to reproduce several hundreds to millions of disc copies. In this, we have two methods: disc duplication and replication. Disc replication is suitable for mass production and it is the vice versa for disc duplication.
In disc duplication, information is extracted from the master copy disc and transferred to blank discs via a disc burner. There is no difference in the quality of the content in discs that are replicated or duplicated. The copying process is the determining factor and this is why disc duplication is cheaper for small amounts of discs.
Be it music, software, games or promotional material, the discs and their packaging both have to be attractive to the eye in order to catch the attention of would be customers. After the disc duplication process is the stage where you decide on the most suitable printing technique for your discs. Many companies currently prefer digital printing service for the discs or any other promotional material.
The preference for digital printing service emanates from the fact that this method incurs less loss in terms of set up materials. You will remember that the traditional printing press involved a considerable percentage loss of printing paper. This had to be done so that right the correct colour density could be achieved before the actual printing begun. In the digital printing service however, the first copy is the actual representation of what to expect in the rest of the copies.
Going for the digital printing service is also wise since it is environmental friendly compared to the chemicals and toxins involved in traditional printing. Digital printing uses waxes and oils to hold ink onto the paper, disc or any other material. Talk has it that these waxes and oils are not poisonous if swallowed but we would not want to try it, would we?
The process of acquiring a high quality and affordable digital printing service can be exhaustive and tricky. This has however been made easier through the internet. There are many online companies that offer a high quality grade digital printing service. The same company may also offer disc duplication services and therefore you can save time and money through discounts for having your whole job done at location. Reputed firms will use high quality discs and disc packaging material for the disc duplication job. You can ask for examples of previously done jobs for you to assess the quality of their work. Customer reviews, friends and workmates may also help you source the most qualified company for these two services.
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